List Building Videos

Ready Fire Aim - Michael Masterson On Gathering Market Research

Michael Masterson has become one entrepreneur that I will love to meet one day. For those who may not know, Michael Masterson is a successful entrepreneur that has built dozens of companies that have generated MANY millions of dollars for him. He released an Amazon best seller a few months ago entitled Ready, Fire, Aim: Zero To $100 Million In No Time Flat. In my honest opinion, this is the best book that reveals solid principles for taking your business to higher levels of profit and growth.

But what I loved about the book, is that it reveals details steps on what you need to focus on in order to get to the next stage or profit level.

The first stage involves going from $0 to $1 million dollars in sales for the year. I have not completed this first stage yet, but I plan to do so shortly.

But there was two things that I got out of this particular section that every aspiring marketer needs to pay attention to if they want to generate millions of dollars in sales per year.

1. Research Your Competitors To See Where They Are Marketing

2. Focus Over 80% of Your Time Pushing And Selling Your Frontend Product

Michael reveals in this part of the book that many new entrepreneurs stray far away from doing this. They focus on organization and administration 80% of the time, and spend 20% or less of their time on being the best salesman for their product. Michael states that selling is the number one thing that you should try to master as an entrepreneur, due to the fact that it is a cashflow producing activity.

But I really did get a lot out of this book. As a matter of fact, I created a video of me earlier in the year talking about some tips I got from the book on gathering market intelligence and research. Once you understand how to market to your target audience, you can sell to them like crazy and make easy income.

So I hope you watched the video and you discovered the importance of market intelligence. Just remember this: If you know your market, you will know how to sell to them.

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Tags: michael masterson, ready fire aim, selling, cashflow, market research, market competition, list building, online millionaire